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Why join

Everything a modern REALTOR® needs. Nothing they don't.

Why licensed Alberta REALTORS® are moving their business to 2 Percent Realty Lethbridge.

Why REALTORS® join

Everything a modern REALTOR® needs. Nothing they don't.

We built the brokerage we wanted to work for — transparent economics, world-class technology, and the kind of support that actually shows up.

No desk fees, no transaction fees

You pay a flat $100 monthly franchise fee — no local office fee, no transaction fee — and a small per-deal split only when you close. Keep the rest.

Real leads in month one

Newly-onboarded agents in good standing receive a first-month listing-lead commitment, plus ongoing office-generated opportunities on top of your own pipeline.

Technology that works

A modern CRM, website and marketing automations — done for you, not sold to you.

Support & culture

Coaching, training and a growth-minded team that treats your business like their own.

2% Realty is actively recruiting

Lead generation, simplified.

Lead generation is often the toughest part of a REALTOR®'s job. Our volume-based business model and competitive 2% listing rate naturally attract clients — giving you an edge in a crowded market and a clear reason for sellers to call you first.

Real estate commissions in Alberta are negotiable between REALTOR® and client.

The result: more listings, more closings, faster career growth, and invaluable real-world experience — all inside a brokerage built to help you win.

A clear commission advantage

Our 2% listing model — commissions are negotiable in Alberta and this is the rate we typically offer — is a real, tangible edge clients notice, and it opens conversations most REALTORS® never get.

Confidence through training & mentoring

Structured onboarding, ongoing coaching and a broker who's genuinely in your corner as you scale.

Hands-on, faster deal cycles

A volume-based model means more listings, more closings, and real reps that compound into career growth.

Room to build client relationships

We handle the systems and back-office so you can focus on the humans on the other side of every deal.

Streamlined, paperless operations

Modern e-signature, transaction management and CRM workflows that eliminate the busywork.

Marketing that makes you stand out

Award-winning marketing videos, vibrant FOR SALE signs and a fresh, fun, simple brand you can be proud to put your name on.

Join the most innovative Realty Network in Canada

Grow as a REALTOR® — and redefine how you approach real estate.

Apply to join

The brand advantage

Stop competing. Start closing.

There are hundreds of agents in this market offering the same service at the same price — each grinding to build a personal brand before the phone rings. At 2 Percent Realty, the brand sells itself. You show up already hired.

Inventory is everything

Our brand puts listings on your shelves.

Real estate is a retail business. A store with a full shelf sells every day. A store with empty shelves closes. Our 2% offer pulls sellers in the door — so you always have inventory to market, buyers to attract, and deals in motion. Bare shelves don't sell homes.

The old way

Agent-centric brokerage

  • Hundreds of agents selling the same services at the same price
  • You spend years and thousands building a personal brand before the phone rings
  • Every listing appointment is a bidding war on personality and promises
  • The brokerage wins whether you close or not

The 2% way

2 Percent Realty — client-centric

  • A brand sellers already recognize and actively call — before they know your name
  • You walk into listing appointments with a built-in reason to be hired
  • Saving clients thousands turns one deal into referrals, repeats and spin-off business
  • We only win when you win — the model is aligned from day one

Client-centric compounds for the agent

When you help people win, you win bigger.

Saving a client thousands of dollars on what may be the biggest transaction of their life doesn't just close one deal — it builds the pipeline, referral network and spin-off opportunities that turn a career into a compounding business.

New to the business

Skip the five-year personal-brand grind.

You don't need a following, a logo or a decade of name recognition to start closing. Plug into a brand clients already trust and start building a pipeline from your very first listing.

On a team, thinking of leaving

Keep the leads. Lose the split.

You already know how to run a deal. Trade the team's cap-and-split for a brokerage where the brand itself is the lead source — and the commission finally lands in your account.

Seasoned veteran

Do more deals with less friction.

You've built the skill. Now stop competing on personality with every other agent in town. Let a value-first offer open doors your résumé can't, and turn volume into a compounding referral engine.

How we work with you

We only make money when the agent makes money.

No hours of wasted office meetings.

We give you the tools and the brand to attract clients and grow your business.

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